Features

Direct Mail

Effective utilizing Variable Data Communications, regionalized printing, managing and executing your direct mail campaigns has never been easier. XMPoint enables great way to centralize your collateral, such as logos or letterheads, for business cards, stationery and other office needs which can be personalized and printed regionally or locally.

Email

XMPoint includes a powerful and versatile email platform with the ability to create trigger driven campaigns, and send dynamic html emails with selected SMTP Provider and get the tracking results into one place

PURL

XMPoint platform integrated with its own easy Personalized Campaign Module with real analytics showing in interactive dashboard. Drive prospects to the web and discover their identities with Personalized URLs. The most common way to capture web visitors has been the use of PURLs or personalized urls. PURLs use variable data printing to touch known recipients with targeted content both in print and once they arrive at a customized landing page.

Data Services

You’ll have the ability to use existing 3rd party Data providers seamlessly into your store front portal or integrate with your existing customer database at the franchise level, corporate level, through POS feeds, or any other method that best fits your business requirements. We’ll take those records and compile them into a centralized database.

Reporting & Analysis

XMPoint offers detailed reporting and ROI analysis to ensure each marketing effort provides lessons for subsequent initiatives - Our easy segmentation and data analysis tools help to better target email and direct mail efforts.

Data Quality & Mailing Fulfillment

Integrated USPS Confirm Service with Intelligent Mail® Barcode for OneCode Confirm™

CASS™ System